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Social Media Statistics Video – Growth & Impact

23 September 2009 4 Comments
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Social Media Statistics Viral Video

One of the benefits (and detriments) of YouTube has been the proliferation of information. More than ever, it is easy to transmit and share information through a variety of mediums. In fact Social Networking has long surpassed email as the most popular medium of online communication.

One the more popular video genres on YouTube are the what I call the statistical videos. The “Did You Know” videos went viral as the eye popping statistics are always fun to share and read about. Though be aware that some of the newer videos are spoofs and contain fake data (though to their credit they acknowledge it in the end).

Socialnomics Videos – Is Social Media a Fad?

The video below is a similar statistical video covering the growth and impact of social media. It asks the question, is social media a fad? This message probably targets business and companies that often debate whether allocating money to social media is worth the costs. Then it follows by bombarding you with the incredible growth and impact of social media on our every day lives. I’ve also compiled some social media statistics from other sources below.

Sorry – The video was made “private” due to copyright issues socialnomics is having. But please do check out the LATEST socialnomics video here!

What is Social Media?

To be clear, Social Media isn’t just Facebook and Twitter. It includes a whole network of sites where users can interact with one another whether it is by sharing information or discussing various topics. Some of the more popular social media sites that you may not at first consider to be part of this group are sites like Digg (Share Links & News), Stumbleupon (Share & Discover Websites), Delicious (Share Favorites), Wikipedia (Share Information), Flickr (Share Pictures), Blogging (Share Anything), YouTube (Share Videos), Linkedin (Professional Social Network) and so on. As you can imagine, social media has grown tremendously and has changed the landscape of information exchange and communication.

Social Media List - Facebook, Social Networks

More Social Media Statistics

  • 3 out of 4 Americans use social technology
    (Forrester, The Growth of Social Technology Adoption, 2008)
  • 2/3rd of Global Internet Population Visit Social Networks
    (Nielsen, Global Faces & Networked Places, 2009)
  • Social Sites – 4th most popular online activity, ahead of personal email
    (Nielsen, Global Faces & Networked Places, 2009)
  • Time Spent on Social Networks growing at 3x overall internet rate.
  • Accounts for 10% of all Internet Time (Nielsen, Global Faces & Networked Places, 2009)

“Technology is shifting the power away from the editors, the publishers, the establishment, the media elite. Now it’s people who are in control” Rubert Murdock, Global Media Entrepreneur”

  • 13 Hours of video uploaded on YouTube every minute
  • 412.3 years – length of time it would take to view every YouTube video
  • 100,000,000 – # of YouTube videos viewed per day
  • 13,000,000 – # of articles on Wikipedia
  • 3,600,000 – # of photos archived on Flickr.com as of June 2009
  • 1382% – Monthly Growth Rate of Twitter Jan to Feb 2009
  • 3,000,000 Tweets per Day on Twitter
  • 5,000,000,000 – # of minutes spent on Facebook every day
  • 1,000,000,000 – # of content (web links, news, blogs post, photos etc) share on Facebook each week

“The word blog is irrelevant. What’s important is that it is now common, and will soon be expected, that every intelligent person (and quite a few unintelligent ones) will have a media platform where they share what they care about with the world.” Seth Godin, Author

  • 5,000,000 – # of active Barack Obama supporters across 15 social networks
  • 14,200,000 – # of views Obama’s “Yes we can video” got on YouTube
  • $6,500,000 – Amount of money donated online to Obama’s campaign
  • Facebook in terms of members would be the 8th most populated county in the world. (Mark Zuckerberg, Jan 2009)
  • By July 2009, it has risen to 4th (via video)

Hope you enjoy the social media statistics video! Please share your thoughts below.

Is Social Media a Fad?

View Results

Loading ... Loading ...

  • What is your reaction to the rise of social media?
  • How much do you use Facebook, Myspace, Twitter? Do you Blog?
  • Do you find it helpful?
  • Do you feel Social Media is a fad or it is here to stay?
  • Where do you see Social Media Going?

4 Comments »

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