Sexualization of Girls in Media – New Report

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Sexualization of Girls Report by the APA

American Psychological Association came out with a report that shows girl as young as 4 and 5 years old are wearing new clothing styles such as push-up bras, thongs, mini skirts and other adult type outfits. Following the onslaught of media images girls see on TV, there is a changing standard born out of the pressure these images give to children to “get with it” or “fit in”. This report brings up the decrease in self-esteem and the increase in depressions and eating disorders linked to the increasing sexualization by the media. It also emphasizes the increasing underage sex rate.

Sexy Children Halloween Costumes
Please don't let your daughters dress like this

Defining Sexualization of Girls

The APA taskforce on the Sexualization of Girls was formed in response to these public concerns. The APA taskforce also produced reports on the Violence in Mass Media, Advertising to Children, Video Games and Interactive Media among other similar reports. The “sexualization” process was defined having one of the following criterias.

  • a persons’ value comes only from his or her sexual appeal or behavior, to the exclusion of other characteristics;
  • a person is held to a standard that equates physical attractiveness with being sexy;
  • a person is sexually objectified – that is, made into a thing for other’s sexual use, rather than seen as a person with the capacity for independent action and decision making; and/or
  • sexuality is inappropriately imposed on a person

Examples of Sexualization in Advertising

Sexualization of Girls is pervasive throughout all media. The report outlines a few categories:

  • Ads – Sketchers “Naughty & Nice” – featured Christina Aguilera dressed as a schoolgirl in pigtails with her shirt unbuttoned, licking a lollipop
  • Dolls – Bratz Dolls – dressed in sexualized clothing such as miniskirts, fishnet stocking, and feather boas
  • Clothing – thongs sized for 7-10 year old, some printed with slogans such as “wink wink”
  • TV – Televised Fashion show in which adult models in lingerie were presented as young girls.

In addition, I find the most powerful media messages are often a lot more subtle. It is true that the constant barrage of images of pretty women with questionable outfits changes what we consider the “norm” in terms of how we define “beauty” and what is “appropriate” behavior. However just as powerful, is the message found in the lifestyles of sitcom characters. People love watching sitcoms. They become attached to characters and they see the characters in the context of “life”. When people watch their beloved characters living a promiscuous lifestyle or behaving in a sexualized way (using their beauty to charm guys, chasing after pretty woman, gawking at a pretty girl who walks by) we take in these “behaviors” as normal reactions and how things actually are in the real world. We learn what is normal through what we observe in carefully constructed sitcoms that milk on what sells and let’s face it – sex sells.

Interesting Studies of Sexualization in Report

List of some interesting studies covered in the report:
Note that these bulletpoints are not at all comprehensive.

  • Sexualization inhibits Mental Capacity – Women who were in bathing suits trying to conduct a test did poorly then when wearing sweaters. Men found no such drop off. Thinking about the body and comparing to sexualized cultural ideals disrupted mental capacity.(Frederickson, Roberts, Noll, Quinn, & Twenge 1998; Gapinski, Brownsell, & LaFrance, 2003)
  • Mental Health Problems – Researched links sexualization with 3 of the most common mental health problem of girls and woman: eating disorders, low self-esteem, and depression (Abramson & Valene, 1991; Durkin & Paxton, 2002)
  • Diminishing Sexual Health – Self objectification linked directly with diminishing sexual health among adolescent girls measured by decreased condom use and sexual assertiveness. (Impett, Schooler, & Tomlman 2006). Negative effects such as shame due to sexualization may lead to sexual problems in adulthood (Brotto, Heiman & Tolman, in press)
  • Sexual Stereotypes – Girls and young woman who more frequently consume or engage with mainstream media content offer stronger endorsements of sexual stereotypes that depict women as sexual objects (Ward, 2002; Zurbriggen & Morgan, 2006)
  • Effects on Men – Exposure to narrow ideals of female sexual attractiveness make it difficult for some men to find an “acceptable” partner or to fully enjoy intimacy with a female partner (Schooler & Ward, 2006)

Problem of Sexualization of Girls is Deep

The problem is not just the clothing they wear or even what girls are learning about sex – the problem is that girls at a young age are being taught how to approach relationships and how to approach intimacy. Media is teaching girls that being sexy and using their sexuality is important. Even Disney is responsible for using pretty, skinny woman characters using their beauty to get what they want. In the real world, many big name celebrities also are using their “sexuality” for all it’s worth.

Parents: Protect Your Child from Sexualization!

The ultimate message is that parents must protect their child. Some may think it’s cute to allow their young daughter to wear t-shirts that say stuff like “Don’t cha wish your girlfriend was hot like me” (the main line from a popular song) or allow your daughters to those “cute” mini skirts or short-shorts that have things written on their bottoms. To buy them make-up kits as a child and teach them to adorn themselves with beauty products. But it won’t be funny when those very children becoming sexuality active by middle school and learn to objectify themselves, placing their self-worth on how they look.

Download & Read the Full “Sexualization of Girls” Report Below

  • Please let us know what other good pieces of statistics or information you find below in the comments section!
  • Also what are your thoughts about the Sexualization of Girls? Do you see it as a big problem?
  • What do you think we can do?

Summary: Executive Summary
Full Report: Report of the APA Task Force on the Sexualization of Girls (PDF, 408K)

The proliferation of sexualized images of girls and young women in advertising, merchandising, and media is harming girls’ self-image and healthy development. This report explores the cognitive and emotional consequences, consequences for mental and physical health, and impact on development of a healthy sexual self-image. – American Psychological Association

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Craigslist “Erotic Services” vs Henry McMaster

Craigslist Threatened by Attorney General for Erotic Services

  • Craigslist vs McMasterAre you aware that Craigslist were making headlines among the internet sphere for their battle against South Carolina’s Attorney General for the controversial “erotic services” column.
  • Were you aware Craigslist even had such a category?

Craigslist has become an household name as the place to go to find jobs, to buy and sell items anything from a used DVD to cars to houses. The service boasts 40 million classified ads posted every month. Amidst all the different categories and millions of posting, what often goes unnoticed is the “erotic services” section that is unfortunately accessible to anyone. Adults, Children- anyone can access these classified section.

The Attorney Generals of several states demanded that Craigslist shut down this service as it promotes prostitution. Craigslist chose to implement changes in response to their concerns. It adopted screening measures that were recommended and removed the “erotic service” category… kinda.

Craigslist is Protected under Federal Law Section 230

To Craigslist credit, they did this despite technically being protected under federal law for content posted by users. Section 230 CDA protects free speech online and it is often used to protect sites like Youtube from being completely shut down to do user videos that violate copyright law. If a prostitute advertises illegal services and carries it out, the prostitute is guilty but Craigslist is free of any crime.

However the Attorney General of South Carolina, Henry McMaster, believed this wasn’t enough and threatened criminal charges if Craigslist did not comply. Craigslist had recently entered into South Carolina and was quickly adapted by it’s residence. McMaster sent Craigslist an ultimatum demanding ALL sexual postings be removed from Craigslist South Carolina. He first threatened legal action if Craigslist did not comply in 10 days.

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Teenager Pregnancy Statistics – Good News?

Did You Know: 3 in 10 girls in the United States gets pregnant before age 20.

Finally Some Good News – Teen Pregnancy

Could it be? Good news about teen pregnancy rates? According to the National Campaign to Prevent Teen and Unplanned Pregnancy, teen pregnancy rates in the United States declined 38 percent between 1990 and 2004. Teen birth rate also declined 32 percent between 1991 and 2006. This was the case across all ethnic groups. More teenagers are waiting longer before having sex and those who were sexually active were using contraception. Great news right?

Well, it is good news that teenage pregnancies are were falling because it is noted that some teenagers are waiting longer. That is commendable. Shows better self-control. Shows perhaps some teenagers are putting a greater value on themselves, their body, as well as their actions.

However the fact that most of the decrease was due to the wider use of contraceptives doesn’t say anything about the continual growth of promiscuous living. Promiscuous living is live and well, all the more as media continues to feed such lifestyles as normal and something to be emulated. Sex is glamorized, one night stands common, making “love” and giving yourself to someone painted as something special. TV Shows, Movies, Music videos among other forms of media also often portrays that happiness can only be found in that one and only, thus fueling girls to make it their goal to find that perfect guy and giving up themselves along the process. As recent as 2007, 50% of teens have already had sex, 33% already by 9th grade.

That Wasn’t the Only Catch

Unfortunately this good news has recently taken a back step. Between 2005 and 2007, teen birth rates turned positive increasing 5 percent. The decline in sexual activity and the increase in contraceptive use both have come to halt.

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Sex Trafficking Victims – The Facts

Sex Trafficking Victim
Sex Trafficking Victim

Sex Trafficking Part II

Another followup article I would like to give attention too as I feel these issues do not get enough coverage in the media.

There is a video posted online with her discussing her trials.

Article is from the NY Times Opinion Section found here, video can also be found there.

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Sex Trafficking – Where is the News Coverage?

Where is the Coverage?
One social issue that doesn’t get as much coverage as it should is the sex trafficking that occurs all around the world. The sex traffic business continues to loom large yet the atrocities involved never quite see the day light. Somehow someway the industries manages to keep it hush hush.

Sex trafficking revenue of people is estimated to be between $5 billion to $9 billion dollars. Often it is misunderstood as something people do voluntarily due to money or debt issues when in actuality many girls are abducted and kidnapped from an early age and forced into prostitution by force and torture. Up to 50% are minors. Sex trafficking occurs not just in notorious countries like Cambodia, Japan, Russia and Eastern Europe but here at home in the United States.

One recent “opinions” article that speaks of the issue and is highlighted below. (Why it an opinion article? Shouldn’t this be headline world news!?)

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Study Links Pregnancy with Watching Sexy TV Shows

New research found in the November Issue of Pediatrics, suggest that pregnancy rates are far higher in teens who watch a lot of “sexy” TV shows that involve sexual behavior and dialogue. Teens who watched such shows were twice as likely to become pregnant over the next three years.

This research focused on shows that highlight “positive aspects” of sexual behavior without properly showing the risks involved. Such shows can lead teens to have unprotected sex. This study follows previous research from the same group that have already found that watching a lot of sex on TV can influence teens to have sex at earlier ages.

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There is Media, then there is Reality – Abortion

On one side, we see life through the lens of media. We see love stories, we see excitement, we see happy endings. Then there is reality where there are life scarring break ups, daily boredom that drives you mad, and people who are not very happy with where there life is going. We watch, see what we want, expect our lives to be pan out in a similar way and when it doesn’t.. we can easily become discontent with what we have now. Why don’t I have this? Why don’t I live like that?

Last week I wrote a blog post on media’s affect on sexual freedom and how media glorifies the promiscuous, carefree lifestyle and how it has impacted our views on the merits of abstinence. Well on the other side of this lifestyle is the dark realities that go often unspoken. Scarred hearts, ruined lives, loss of trust in people after being hurt, and the big ones such as STDS and Abortion. The real life consequences that for some reason TV shows don’t like to highlight and if it does, the problem somehow wraps up in 30 minutes or an hour and all is good at the end.

There is a site called “abortionchangesyou.com” that has stories of real people and their real experience dealing with the emotional consequences of abortion. Some speak for themselves, others for a loved one. Either way its a stark reality check that life isn’t as simple as the fictional stories we see on our tv screens or movie theaters. It also gives a moment of pause for those battling between pro choice and pro life that amidst all the fighting and arguing, there are real people out there that we should be sensitive to especially as it has become such a prominent political issue.

Think: At current abortion rates, 1 in 3 women in the US will have an abortion by age 45.

My Child would have been 22 this year
As a teenager, I assumed legalized abortion was necessary for women to attain their educational and career goals. So it’s not surprising that when I became pregnant at 18, I had an abortion. 

I was completely unprepared for the emotional fallout after the abortion.

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