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[17 Apr 2009 | 3 Comments | ]

Susan Boyle – Britians got Talent – I Dreamed a DreamWhat are Viral Videos?
Viral Videos are online video’s that gets spread around very quickly. People like the video and send the links to their friends who send to their friends and so on. Typically when people say a video goes viral, it means millions of people view it within a span of several days. Companies all dream of having one of their videos go “Viral”.
Periodically as part of the creativity series, I’ll post some videos that have gone viral. …

Creativity Series, Video »

[8 Apr 2009 | No Comment | ]

Gracepoint Fellowship Church – GLive Opening Video
Gracepoint Berkeley Church, a Christian Church located near UC Berkeley, recently had a large scale performance called Gracepoint Live or “GLive”. This production occurs every 2 or 3 years where 100s of college students who are part of one of their affiliated Christian campus groups perform several skits and musicals tackling life questions. About 1900 were in attendance this past weekend.
This year their theme was “UNDO: Can you delete the past?” discussing the regrets we have or will have about life. Below is their …

Advertising, Articles, Creativity Series, Video »

[19 Mar 2009 | No Comment | ]
Obama Pro-life Abortion Video?

The images of a baby fetus.
The heart beats, the baby moves.
“This child’s future is a broken home.”
“He will be abandoned by his father.”
“His single mother will struggle to raise him”
The baby continues to grow…
A pro-choice video, we assume..
Then in a twist of fate,
“This child, despite the hardships he will endure, will become the first African-American President.”
Images of Barack Obama triumphant on election night.
“Life. Imagine the potential.”

Art & Design, Articles, Creativity Series, Video »

[17 Mar 2009 | 2 Comments | ]

Children Influencing Culture through Media?
We always talk about media influencing children and culture, but how about children influence culture through media!?
A creative speech video that has been making the rounds a few months ago is the video of a young Canadian 12 year old Lia who chose the topic of abortion as her topic for a school speech contest. Her teacher wanted her to pick a different topic but she chose to continue. As you’ll see below she was an excellent speaker and crafted her arguments with thought and …

Articles, Internet, Video »

[18 Feb 2009 | 23 Comments | ]
Youtube Statistics – The Ultimate Time Suck

YouTube Statistics – Where did my time go?
How many times have you gone to YouTube to watch some video you’ve heard about, then 7 videos later you wonder where the time has gone? or perhaps 15 videos later… 30 videos…
Well you are not alone. 77% of users coming to YouTube come intending to watch 1 video but end up watching several.
YouTube has become a time sucker and a place people have gone to alleviate their boredom. But first a quick summary of some Internet & YouTube statistics.
Internet Usage

Adults spend 15+ …

Advertising, Articles, Creativity Series, Video »

[19 Jan 2009 | No Comment | ]

The following videos are service ads shown on TV or other mediums in order to send a social message. Each of these TV spot videos are done in slow motion to enhance the message. The first video has to do with fire arms. The second video has to do with slowing down driver speeds in residential areas and the last is promoting the use of seat belts. Each of these videos use some powerful imagery to shake people into thinking about these issues.

Bullet Slow Motion Video

Disclaimer: I am going to …

Articles, News »

[18 Jan 2009 | No Comment | ]

Download TV Shows
Downloading TV and Watching Video Online Biggest Gainers in 2008
According to new research from Mediamark Research & Intelligence, (MRI), the biggest year over year growth gainers among adult Internet users in 2008 in terms of media interaction were downloading TV shows, watching online videos and making online phone calls.
MRI surveyed the American consumer and found that 3.2% of adults had downloaded a TV program in the last 30 days for a 141% increase since the year before. Despite the fact that access to TV programs have become increasingly …

Art & Design, Creativity Series »

[7 Jan 2009 | 4 Comments | ]

 
 
Electrabel Happy New Year TV Spot
Can you believe the picture above is made with small tiny tea candles? Amazing.
A company called Electrabel, a Belgium based energy company created this TV spot to wish a Happy New Year to their customers. The light show effects are done using small tea candles transforming an underground car park the attic area of one of the production company’s (CZAR) office locations, into a night sky full of cityscapes, fireworks, stars and other beautiful images.
This video was done in Famous, Brussels by creative director Christophe Ghewy, art director …

Internet, Video »

[5 Jan 2009 | No Comment | ]
YouTube vs Hulu vs Facebook Statistics

Data on online video usage by ComScore continues to show YouTube dominating the video category with over 125 million monthly viewers resulting in about 1 billion views per day.
However, two well known players, Hulu and Facebook  has grown significantly month to month. Overall online video was up 7% from Sept to October with nearly 28 billion videos viewed. YouTube is responsible for about a third of those views. Hulu had jumped from 583 million views in September to 855 million views in October for a 32% growth. Hulu is a …

Advertising, Creativity Series, Internet »

[16 Dec 2008 | No Comment | ]

Apple’s newest ad for their ipod games was a little different, in a good way. Their agency, TBWA/Media Arts Lab, created an ad on Yahoo where the actions of the Iphone impacts all the different elements on the Yahoo page.

Advertising, Art & Design, Creativity Series, Video »

[14 Dec 2008 | No Comment | ]

What happens when you take the a great TV Commercial idea and add athletes? A wonderful TV Commercial with, you guessed it, athletes. Companies take great care to only use the most clean cut of athletes to promote their brand.
Mastercard “Priceless” Commercial: Peyton Manning
Below is one such example of using Peyton Manning, the quarterback of the Indianapolis Colts, in one of the most creative campaigns in TV history – the priceless Mastercard series. Following that is two very well made TV series by the NBA.

Advertising, Art & Design, Creativity Series, Video »

[8 Dec 2008 | No Comment | ]

Nokia’s Recent Bruce Lee Ping Pong Viral Commercial has been making the internet rounds. I would have to assume this is a TV Commercial being shown in China? It’s one of the top viral videos online and it is not surprising. Take a look as “Bruce Lee” as he plays Ping Pong with a pair of nun chucks. Throughout the video you have no clue what the commercial is for, but it ends with a note referring to the phone. How effective is it? I am not certain at this …