Apple’s newest ad for their ipod games was a little different, in a good way. Their agency, TBWA/Media Arts Lab, created an ad on Yahoo where the actions of the Iphone impacts all the different elements on the Yahoo page.

What happens when you take the a great TV Commercial idea and add athletes? A wonderful TV Commercial with, you guessed it, athletes. Companies take great care to only use the most clean cut of athletes to promote their brand.
Mastercard “Priceless” Commercial: Peyton Manning
Below is one such example of using Peyton Manning, the quarterback of the Indianapolis Colts, in one of the most creative campaigns in TV history – the priceless Mastercard series. Following that is two very well made TV series by the NBA.

Impact of Media on Children
Every single day millions of children are constantly bombarded by media. Television, Internet, Movies, Video Games, Music, Videos are some of the many forms of media that continues to feed particular messages and ideas into our children and ultimately into our culture.
Dr. Douglas A. Gentile, a developmental psychologist and assistant professor in Iowa State University’s Department of Psychology, offered an explanation.
With the 21st century offering a greater number of media than any other period in history, younger generations can view or listen to almost any sort …

Producer: “We Know Why You Fly”
The ad shadows a film producer who’s working with an eccentric director on a film about Parisian squirrels that ride scooters. The director constantly changes locations, which leaves the producer with limited rest time except for international flights in American’s Business Class

By now most of the public has seen at least one of the many creative Mac vs PC commercials. If you are like me I find them hilarious and very memorable. Already thousands of spoofs have been generated using a similar type of message delivery. The Mac vs PC campaign is so unique and memorable it will most likely go down in history as one of the best.
Microsoft however was not amused. After Vista failed to meet expectations and criticized across the board, Steve Ballmer, the CEO of Microsoft blamed …

Below are TWO Nike “Leave Nothing” Commercials. Both really get your adrenaline rushing and are great pieces of work. Click into the entry to see the rest!
Leave Nothing Nike Commercial – FATE
Director: David Fincher (Fight Club, Se7en, The Game etc.,)
Song: Ecstasy of Gold
Follows the life journey of NFL players LaDainian Tomlinson and Troy Polamalu from the moment they were born running to the point where they meet on the football field. Fate.

Brilliant voting campaign aimed to push the public to go vote. This marketing campaign was created by Borders Perrin Norrander and Pollinate Media. They provide the files so people can print out posters as well as banners for the public to put on their blogs and websites. The tag line is “Don’t Vote. Things are fine just the way they are.” Just simple and brilliant.
See more examples below the jump!
Website to the creatives also available below the jump!
(for those not familiar with the blog term “jump” – it means click …

An oldie, but a goody. Good Example of a very well done commercial. Creative. Original. Clean. Captures the viewer as well as highlight a product advantage (everything just works/ reliability). Enhances the brand image by associating creativity and cool factor. This is also a video that easily goes viral because of it was unique and different compared to other commercials of it’s kind. Enjoy!

We need more of these type of commercials that are clean and doesn’t sell emotions or feelings.

Just Inappropriate for Kids or Just Inappropriate
Many people talk about how the media affects our children, how it may lead to violence or how it may encourage promiscuous lifestyles. There is a lot of merit there, but one thing that is increasingly noticeable but overlooked is the fact that the parents themselves are underestimating the influences of media in their own lives and indirectly how it affects their children.
Take a look at movie review sites where users list their ages, you’ll see adults saying the movie is inappropriate for the …

Do you know what contextual advertising is? Advertising companies take websites and divide up their pages into themes. It does this by reading the content on the page and assigning a particular context. Then advertisers can then choose particular themes to target depending on their business needs. Advertisers can utilize banner ads or text ads in these slots.
Below is an example of a very cleverly made ad on a news article page. It really captures your attention. I am a huge fan of apple’s marketing.

Back in March, Google rejected a Google Adwords ad from the Christian Institute, a British group. It stated “UK Abortion laws: Key news and views on abrotion law from The Christian Institute.” This group put out this ad during a period where the House of Commons was considering a bill regarding abortion issues. Google rejected this ad stating that it contained “abortion and religion-related content”.
The lawyers of the Christian Institute immediately filed a lawsuit saying the company was discriminating on religious grounds. They said it violated the United Kingdom’s …

One trend that is becoming more and more common practice in advertising is to appeal to the emotions rather than the features or functionalities of the product. Rather than talk about why you should buy some product and discuss some of the practical features, many ads go about painting a lifestyle that you would want to have and placing their product as part of that wonderful exciting lifestyle.
Take a look at some of the advertisements below and ask yourself, what are they selling? What did I learn about the product? …